“STRENGHTENING THE POSITION OF I.M.AUSTRIA NATIONALLY AND INTERNATIONALLY
AND PROMOTING THE MARKETING INSTRUMENT EXHIBITION IN THE ECONOMY“

1. Strengthen market leadership and development of the brand I.M.Austria - city lights, IMA-promotion award, new addresses

2. Common presentation at “EuroShop 2008“, 23-27 Feb, 2008, Düsseldorf
international evening in co-operation with IFES, FAMAB and EDPA, 26 Feb 2008

3. Common presentation at the “Impact08”, 17-18 Apr 2008, Messecenter Graz, depending on the new fair concept

4. Development and continuous actualisation of our IMA-Internet portal and the IMA-Library, installation of a search engine and internet videos; checklist to be discussed

5. Internal and external communication, particularly via internet

6. Certificate of Quality 2008 for all member companies of I.M.Austria

7. Congress journey to IFES-World Congress, 19-21 June 2008, Milan

8. IMA Promotion Award 2008 to a small company for first fair presentation, in co-operation with Messecenter Graz, autumn 2008

9. Common presentation on Access 2008, Hofburg Vienna, Oct. 2008; presenting the IMA Award 2007 to a personality of the fair- and event industry (to be determined)

10. Working Committee for safety and technology, trainings for member companies

11. Co-operation with AMA – Arbeitsgemeinschaft Messen Austria, in particular with REC – Reed Exhibition Companies

12. Co-operation with training institutes, especially the Vienna advertising academy (Werbe Akademie Wien)

13. Enhance co-operation with Chamber of Commerce Vienna and Chamber of Commerce Austria

14. Enhanced press work to accompany the Actionplan 2008

15. IMA-Servicebook 2009/2010 – first steps

16. General meeting Nov./Dec. 2008 – elections, servicebook 2009/10

17. Elaboration of a future-oriented business plan 2009