Euro Shop 2011: International Networking of I.M.Austria

From Feb. 26 to March 2, 2011, the EuroShop – the world's largest trade fair for retailing - took place in Düsseldorf, Germany. Under the motto "we connect you" I.M. Austria presented itself with an own booth, full of highlights and information.

With an open and inviting booth presentation, I.M. Austria introduced itself as a competent partner for the Austrian trade fair, event and conference market. The member companies - all characterized by the IMA-quality seal for excellence, reliability and experience – illustrated their range of services on an impressive a 103-inch plasma screen of the latest generation.
Particularly international visitors showed strong interest in the network and the range of services of I.M. Austria and its member companies. A majority of the member companies took advantage of the opportunity to visit the EuroShop and to meet colleagues and partners at the I.M.Austria booth.

Highlight was the bilingual service book for the exhibition, event and convention industry, which was presented off the presses at the EuroShop. More than 400 visitors took the opportunity to obtain a copy of this popular and well-known reference book.
On the "Austria-Day" on February 28, visitors was served fresh Austrian apple strudel which was particularly appealing to colleagues from Europe and the USA.

In total I.M. Austria looks back on a successful fair participation. The association could position itself internationally as a partner for Austria and strengthened the national and international contacts. The idea of networking and the quality of its member companies could be vividly presented.
Within the umbrella organization IFES (International Association for Exhibition and Event Services) stressed I.M. Austria stressed the international range of the Austrian specialist companies. IFES used the occasion of the Euro Shop for numerous meetings and project talks in which I.M. Austria actively took part.

This success of our EuroShop presentation was especially due to the sponsors (member companies of I.M. Austria):
Bruckschwaiger GmbH has taken over the design, project management and construction,
AluVision delivered all the system components,
International Exhibition and Event Consulting organized the dismantling and participated in the planning.
Steiner Mediensysteme provided the plasma screen with all the necessary technology,
DHL Freight - Trade fairs & events organized the transports and
Interlux delivered all the required panels.
Trevision was responsible for all prints.
Other sponsors were ITD-the carpet company and Gryc design.

We thank all the sponsors!