Digitalisation in Exhibition Stand Building

Digitalisation is changing the whole supply chain and allows greater efficiency, more quality and flexibility. How is this making itself felt in the trade fair construction business?

Digitalisation has found its way into all areas of our company. Firstly, in the planning phase for our customers in which our project managers work digitally at every stage, from design through to parts logistics. Secondly, in the production phase in our own workshops with state-of-the-art CNC machines including complex transport logistics. And thirdly, in the set-up stage on location, in which our highly professional assembly teams realise the trade fair stands including the many digital stand design possibilities. Multidimensional digitalisation is thus definitely state oft he art in today’s modern booth building business!

Christian Steiner has been general manager of STANDout – full service partner for trade fair construction, trade fair technology and equipment for events and conferences since 2011. His His sphere of responsibility has been extended beyond the company’s headquaters in Salzburg to include the locations Düsseldorf, Wels and Vienna as CEO and he knows what opportunities digitalisation still holds in store.

Christian Steiner

Christian Steiner, CEO STANDout